Project Literacy

Project Literacy

Red Knuckles created this powerful film and print campaign in collaboration with 1st Ave Machine for FCB Inferno and Pearsons.
With all sculptures designed by British sculptor Wilfrid Wood, it picked up an impressive Grand Prix award for Health&Wellness at Cannes Lions in 2016 and a Gold Lion for Digital Online Video.


Credits:
Directed by Rick & Mario
Animation Studio: Red Knuckles
Production Company: 1st Ave Machine