Pennington's Obecity
2.5D Animation
Rick & Mario
Red Knuckles

What is Obecity, USA?

Obecity, USA is a public health advocacy campaign developed by Pennington Biomedical to address the nation’s growing obesity epidemic head-on.

The campaign takes a visionary approach to not only raise awareness, but shift public perception, of obesity as a disease—dispelling the many myths that have long persisted, and arming individuals and communities with evidence-based research and the resources necessary to lead healthy lives.

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